Performance Report for https://www.freeman.com/about-us/

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to reduce Javascript execution time.

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Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

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First Contentful Paint marks the time at which the first text or image is painted. Learn more about the First Contentful Paint metric.

"[]"

First Meaningful Paint measures when the primary content of a page is visible. Learn more about the First Meaningful Paint metric.

"[]"

Leverage the `font-display` CSS feature to ensure text is user-visible while webfonts are loading. Learn more about `font-display`.

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Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

"[{\"url\": \"https:\/\/www.freeman.com\/about-us\/\", \"responseTime\": 2173.972}]"

Largest Contentful Paint marks the time at which the largest text or image is painted. Learn more about the Largest Contentful Paint metric

"[]"

This is the largest contentful element painted within the viewport. Learn more about the Largest Contentful Paint element

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Polyfills and transforms enable legacy browsers to use new JavaScript features. However, many aren't necessary for modern browsers. For your bundled JavaScript, adopt a modern script deployment strategy using module/nomodule feature detection to reduce the amount of code shipped to modern browsers, while retaining support for legacy browsers. Learn how to use modern JavaScript

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\"line\": 19, \"type\": \"source-location\", \"column\": 2057, \"urlProvider\": \"network\"}}]}, \"totalBytes\": 0, \"wastedBytes\": 26}]"

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

"[{\"group\": \"styleLayout\", \"duration\": 2787.777600000001, \"groupLabel\": \"Style & Layout\"}, {\"group\": \"scriptEvaluation\", \"duration\": 1581.770700000002, \"groupLabel\": \"Script Evaluation\"}, {\"group\": \"other\", \"duration\": 830.5637999999996, \"groupLabel\": \"Other\"}, {\"group\": \"scriptParseCompile\", \"duration\": 102.5829, \"groupLabel\": \"Script Parsing & Compilation\"}, {\"group\": \"parseHTML\", \"duration\": 50.83109999999987, \"groupLabel\": \"Parse HTML & CSS\"}, {\"group\": \"garbageCollection\", \"duration\": 40.96080000000001, \"groupLabel\": \"Garbage Collection\"}, {\"group\": \"paintCompositeRender\", \"duration\": 25.254899999999985, \"groupLabel\": \"Rendering\"}]"

The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.

[]

Image formats like WebP and AVIF often provide better compression than PNG or JPEG, which means faster downloads and less data consumption. Learn more about modern image formats.

["body.page-template > div.fm-container > div.about-header-banner","div.about-row > div.image-grid > div.ig-row > img.animated","div.about-row > div.image-grid > div.ig-row > img.animated","div.fm-container > div.about-values > div.value-grid > div.value-item","div.fm-container > div.about-values > div.value-grid > div.value-item","div.fm-container > div.about-values > div.value-grid > div.value-item","div.fm-container > div.about-values > div.value-grid > div.value-item","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full"]

For users on slow connections, external scripts dynamically injected via `document.write()` can delay page load by tens of seconds. Learn how to avoid document.write().

"[{\"source\": {\"url\": \"https:\/\/www.freeman.com\/wp-includes\/js\/tinymce\/tinymce.min.js?ver=49110-20201110\", \"line\": 1, \"type\": \"source-location\", \"column\": 325563, \"urlProvider\": \"network\"}}]"

Consider lazy-loading offscreen and hidden images after all critical resources have finished loading to lower time to interactive. Learn how to defer offscreen images.

["div.about-history > div.about-history-inner > div.about-row > img.history-img","div.about-row > div.image-grid > div.ig-row > img.animated","div.fm-container > div.about-values > div.value-grid > div.value-item","div.fm-container > div.about-values > div.value-grid > div.value-item","div.fm-container > div.about-values > div.value-grid > div.value-item","div.fm-container > div.about-values > div.value-grid > div.value-item","div.fm-container > div.about-values > div.value-grid > div.value-item","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full"]

Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles. Learn how to eliminate render-blocking resources.

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Keep the server response time for the main document short because all other requests depend on it. Learn more about the Time to First Byte metric.

"[{\"url\": \"https:\/\/www.freeman.com\/about-us\/\", \"responseTime\": 2173.972}]"

Speed Index shows how quickly the contents of a page are visibly populated. Learn more about the Speed Index metric.

"[]"

Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading. Learn how to minimize third-party impact.

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Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds. Learn more about the Total Blocking Time metric.

[]

Large network payloads cost users real money and are highly correlated with long load times. Learn how to reduce payload sizes.

"[{\"url\": \"https:\/\/www.freeman.com\/wp-content\/uploads\/2024\/05\/23A.-Historical-Photos_Buck-Freeman-on-Show-Site.png\", \"totalBytes\": 452188}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/uploads\/2024\/05\/231003_Zoomtopia_Interactions_0058-1.jpg\", \"totalBytes\": 398734}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/uploads\/2024\/05\/Historical-Photos_Green-Gold-Show_1970.jpg\", \"totalBytes\": 234878}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/uploads\/2024\/05\/MicrosoftTeams-image_1.jpg\", \"totalBytes\": 214851}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/uploads\/2024\/05\/Innovation_Values_800x600-2.jpg\", \"totalBytes\": 195114}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/uploads\/2024\/05\/about_timeline_2010_nighttime-street-view-asian-city-2015@2x-1024x640.jpg\", \"totalBytes\": 167958}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/uploads\/2024\/05\/Empathy_Values_800x600.jpg\", \"totalBytes\": 161374}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/sh-freeman-custom-css-js\/css\/fonts\/NunitoSans-Light.ttf\", \"totalBytes\": 143543}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/sh-freeman-custom-css-js\/css\/fonts\/NunitoSans-Bold.ttf\", \"totalBytes\": 143083}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/sh-freeman-custom-css-js\/css\/fonts\/NunitoSans-Black.ttf\", \"totalBytes\": 142931}]"

Minifying CSS files can reduce network payload sizes. Learn how to minify CSS.

"[{\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/advanced-custom-fields-pro\/assets\/build\/css\/acf-global.css?ver=6.3.0.1\", \"totalBytes\": 29602, \"wastedBytes\": 5669, \"wastedPercent\": 19.15233556828253}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/advanced-custom-fields-pro\/assets\/build\/css\/acf-input.css?ver=6.3.0.1\", \"totalBytes\": 13269, \"wastedBytes\": 3916, \"wastedPercent\": 29.512756932294483}]"

Minifying JavaScript files can reduce payload sizes and script parse time. Learn how to minify JavaScript.

"[{\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/advanced-custom-fields-pro\/assets\/inc\/color-picker-alpha\/wp-color-picker-alpha.js?ver=3.0.0\", \"totalBytes\": 5273, \"wastedBytes\": 2640, \"wastedPercent\": 50.06964596633778}]"

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

"[{\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/elementor-pro\/assets\/css\/frontend.min.css?ver=3.21.3\", \"totalBytes\": 45268, \"wastedBytes\": 44711, \"wastedPercent\": 98.76873790705164}, {\"url\": \"https:\/\/www.freeman.com\/wp-includes\/css\/dashicons.min.css?ver=6.5.5&wp-mce-49110-20201110\", \"totalBytes\": 35208, \"wastedBytes\": 35208, \"wastedPercent\": 100}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/sh-freeman-templates\/dist\/css\/main.min.css?ver=1715867197\", \"totalBytes\": 34761, \"wastedBytes\": 33188, \"wastedPercent\": 95.47420977958336}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/advanced-custom-fields-pro\/assets\/build\/css\/acf-global.css?ver=6.3.0.1\", \"totalBytes\": 29447, \"wastedBytes\": 29447, \"wastedPercent\": 100}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/sh-freeman-custom-css-js\/css\/dist\/freeman-custom.min.css?ver=1722454737\", \"totalBytes\": 25136, \"wastedBytes\": 25015, \"wastedPercent\": 99.51689777038054}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/elementor\/assets\/css\/frontend.min.css?ver=3.21.8\", \"totalBytes\": 21273, \"wastedBytes\": 20413, \"wastedPercent\": 95.95669490745004}, {\"url\": \"https:\/\/www.freeman.com\/wp-includes\/css\/dist\/block-library\/style.min.css?ver=6.5.5\", \"totalBytes\": 15272, \"wastedBytes\": 15214, \"wastedPercent\": 99.61897369860114}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/advanced-custom-fields-pro\/assets\/build\/css\/acf-input.css?ver=6.3.0.1\", \"totalBytes\": 13115, \"wastedBytes\": 13099, \"wastedPercent\": 99.87664732463152}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/elementor\/assets\/lib\/font-awesome\/css\/fontawesome.min.css?ver=5.15.3\", \"totalBytes\": 12659, \"wastedBytes\": 12570, \"wastedPercent\": 99.30085584887466}, {\"url\": \"https:\/\/cdnjs.cloudflare.com\/ajax\/libs\/font-awesome\/5.15.3\/css\/all.min.css?ver=5.15.3\", \"totalBytes\": 10509, \"wastedBytes\": 10412, \"wastedPercent\": 99.07994068482073}]"

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

"[{\"url\": \"https:\/\/www.freeman.com\/wp-includes\/js\/tinymce\/tinymce.min.js?ver=49110-20201110\", \"totalBytes\": 124318, \"wastedBytes\": 81122, \"wastedPercent\": 65.25398692452882}, {\"url\": \"https:\/\/cdn.getsmartcontent.com\/HH7MN7N2.js\", \"totalBytes\": 106734, \"wastedBytes\": 76157, \"wastedPercent\": 71.35214645754867}, {\"url\": \"https:\/\/maps.googleapis.com\/maps-api-v3\/api\/js\/58\/3\/util.js\", \"totalBytes\": 56187, \"wastedBytes\": 45441, \"wastedPercent\": 80.87418693802076}, {\"url\": \"https:\/\/www.googletagmanager.com\/gtag\/destination?id=AW-861909684&l=dataLayer&cx=c\", \"totalBytes\": 94798, \"wastedBytes\": 41805, \"wastedPercent\": 44.098684807256234}, {\"url\": \"https:\/\/www.googletagmanager.com\/gtag\/js?id=G-3NZ6BD4BF5&l=dataLayer&cx=c\", \"totalBytes\": 103997, \"wastedBytes\": 36898, \"wastedPercent\": 35.479629940692305}, {\"url\": \"https:\/\/www.googletagmanager.com\/gtm.js?id=GTM-T2JKQP2\", \"totalBytes\": 85736, \"wastedBytes\": 36602, \"wastedPercent\": 42.69142117075609}, {\"url\": \"https:\/\/connect.facebook.net\/signals\/plugins\/openbridge3.js?v=next\", \"totalBytes\": 84410, \"wastedBytes\": 29178, \"wastedPercent\": 34.566499306496226}, {\"url\": \"https:\/\/www.freeman.com\/wp-includes\/js\/tinymce\/themes\/modern\/theme.min.js?wp-mce-49110-20201110\", \"totalBytes\": 42218, \"wastedBytes\": 26891, \"wastedPercent\": 63.695256451440194}, {\"url\": \"https:\/\/script.hotjar.com\/modules.8da33a8f469c3b5ffcec.js\", \"totalBytes\": 56423, \"wastedBytes\": 25639, \"wastedPercent\": 45.441538724059626}, {\"url\": \"https:\/\/www.freeman.com\/wp-content\/plugins\/advanced-custom-fields-pro\/assets\/build\/js\/acf-input.min.js?ver=6.3.0.1\", \"totalBytes\": 32003, \"wastedBytes\": 24205, \"wastedPercent\": 75.63339044798963}, {\"url\": \"https:\/\/maps.googleapis.com\/maps\/api\/js?key=AIzaSyCUJgd5_IgEuV-x-ni1KJb4nHEj7c83a_M&callback=Function.prototype&ver=6.5.5\", \"totalBytes\": 39415, \"wastedBytes\": 23980, \"wastedPercent\": 60.840692905882555}]"

A long cache lifetime can speed up repeat visits to your page. Learn more about efficient cache policies.

"[{\"url\": \"https:\/\/wec-assets.terminus.services\/decf9526-b825-4cb4-8d4f-df80dd4cb3ee\/t.js\", \"totalBytes\": 12444, \"wastedBytes\": 12444, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/munchkin.marketo.net\/munchkin.js\", \"totalBytes\": 1247, \"wastedBytes\": 1247, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/wec-assets.terminus.services\/decf9526-b825-4cb4-8d4f-df80dd4cb3ee\/t.gif?d=fc2fba52-a2bb-4632-9168-3ef7f80e3288&s=082e37f4-154e-4d6b-9297-4c15a3ffd99e&p=https%3A%2F%2Fwww.freeman.com%2Fabout-us%2F&cb=1725802741299&t=About%20Us%20-%20Freeman&r=&e=page_viewed&u=248cf11d-5809-4859-a15e-baf10cc88ae2-1725802741299\", \"totalBytes\": 295, \"wastedBytes\": 295, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/www.facebook.com\/tr\/?id=798806027528059&ev=PageView&dl=https%3A%2F%2Fwww.freeman.com%2Fabout-us%2F&rl=&if=false&ts=1725802739657&sw=800&sh=600&v=next&r=stable&a=wordpress-6.5.5-3.0.16&ec=0&o=12318&fbp=fb.1.1725802739365.622393735252049276&cs_est=true&ler=empty&it=1725802736154&coo=false&rqm=GET\", \"totalBytes\": 275, \"wastedBytes\": 275, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/px4.ads.linkedin.com\/collect?v=2&fmt=js&pid=2824554&time=1725802740486&url=https%3A%2F%2Fwww.freeman.com%2Fabout-us%2F&tm=gtmv2&e_ipv6=AQLOvS5Wi9jqKQAAAZHR2_uZNk--8YdpFtpj_OjFvctIlodFSNl4okVghCngBkGCPrvvpGuAeps\", \"totalBytes\": 265, \"wastedBytes\": 265, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/match.adsrvr.org\/track\/cmf\/generic?ttd_pid=id17evj&ttd_tpi=1&ttd_puid=decf9526-b825-4cb4-8d4f-df80dd4cb3ee|fc2fba52-a2bb-4632-9168-3ef7f80e3288\", \"totalBytes\": 149, \"wastedBytes\": 149, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/www.facebook.com\/tr\/?id=141938154624908&ev=PageView&dl=https%3A%2F%2Fwww.freeman.com%2Fabout-us%2F&rl=&if=false&ts=1725802743547&sw=800&sh=600&v=next&r=stable&ec=0&o=4126&fbp=fb.1.1725802739365.622393735252049276&cs_est=true&ler=empty&it=1725802736154&coo=false&rqm=GET\", \"totalBytes\": 126, \"wastedBytes\": 126, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/static.hotjar.com\/c\/hotjar-3310077.js?sv=7\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 60}, \"totalBytes\": 5409, \"wastedBytes\": 5363.925, \"cacheLifetimeMs\": 60000, \"cacheHitProbability\": 0.008333333333333333}, {\"url\": \"https:\/\/static.hotjar.com\/c\/hotjar-1951965.js?sv=6\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 60}, \"totalBytes\": 432, \"wastedBytes\": 428.4, \"cacheLifetimeMs\": 60000, \"cacheHitProbability\": 0.008333333333333333}, {\"url\": \"https:\/\/cdn.getsmartcontent.com\/HH7MN7N2.js\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 900}, \"totalBytes\": 107370, \"wastedBytes\": 95961.9375, \"cacheLifetimeMs\": 900000, \"cacheHitProbability\": 0.10625}, {\"url\": \"https:\/\/connect.facebook.net\/signals\/plugins\/openbridge3.js?v=next\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 1200}, \"totalBytes\": 84633, \"wastedBytes\": 74759.15, \"cacheLifetimeMs\": 1200000, \"cacheHitProbability\": 0.11666666666666668}, {\"url\": \"https:\/\/connect.facebook.net\/en_US\/fbevents.js?v=next\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 1200}, \"totalBytes\": 61365, \"wastedBytes\": 54205.75, \"cacheLifetimeMs\": 1200000, \"cacheHitProbability\": 0.11666666666666668}, {\"url\": 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\"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 1200}, \"totalBytes\": 3365, \"wastedBytes\": 2972.4166666666665, \"cacheLifetimeMs\": 1200000, \"cacheHitProbability\": 0.11666666666666668}, {\"url\": \"https:\/\/maps.googleapis.com\/maps\/api\/js?key=AIzaSyCUJgd5_IgEuV-x-ni1KJb4nHEj7c83a_M&callback=Function.prototype&ver=6.5.5\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 1800}, \"totalBytes\": 80375, \"wastedBytes\": 69323.4375, \"cacheLifetimeMs\": 1800000, \"cacheHitProbability\": 0.1375}, {\"url\": \"https:\/\/snap.licdn.com\/li.lms-analytics\/insight.min.js\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 69697}, \"totalBytes\": 14840, \"wastedBytes\": 6509.778981481481, \"cacheLifetimeMs\": 69697000, \"cacheHitProbability\": 0.5613356481481482}, {\"url\": \"https:\/\/www.clarity.ms\/s\/0.7.45\/clarity.js\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 86400}, \"totalBytes\": 27312, \"wastedBytes\": 10924.8, \"cacheLifetimeMs\": 86400000, \"cacheHitProbability\": 0.6}, {\"url\": \"https:\/\/cdn.bizible.com\/scripts\/bizible.js\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 86400}, \"totalBytes\": 25608, \"wastedBytes\": 10243.2, \"cacheLifetimeMs\": 86400000, \"cacheHitProbability\": 0.6}]"

Optimized images load faster and consume less cellular data. Learn how to efficiently encode images.

["div.about-row > div.image-grid > div.ig-row > img.animated","div.about-row > div.image-grid > div.ig-row > img.animated","div.fm-container > div.about-values > div.value-grid > div.value-item","div.fm-container > div.about-values > div.value-grid > div.value-item","div.fm-container > div.about-values > div.value-grid > div.value-item","div.fm-container > div.about-values > div.value-grid > div.value-item","body.page-template > div.fm-container > div.about-header-banner"]

Consider marking your touch and wheel event listeners as `passive` to improve your page's scroll performance. Learn more about adopting passive event listeners.

"[{\"source\": {\"url\": \"https:\/\/www.freeman.com\/wp-includes\/js\/tinymce\/tinymce.min.js?ver=49110-20201110\", \"line\": 1, \"type\": \"source-location\", \"column\": 8628, \"urlProvider\": \"network\"}}]"

Serve images that are appropriately-sized to save cellular data and improve load time. Learn how to size images.

["div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.about-row > div.image-grid > div.ig-row > img.animated","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full","div.timeline-carousel-inner > div.swiper-wrapper > div.timeline-item > img.attachment-full"]

Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes. Learn more about text compression.

"[{\"url\": \"https:\/\/cdn.getsmartcontent.com\/HH7MN7N2.js\", \"totalBytes\": 106734, \"wastedBytes\": 74933}]"