Performance Report for https://www.businessinsider.com/innovation

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to reduce Javascript execution time.

"[{\"url\": \"https:\/\/cmp.osano.com\/169pxRTHL4HFV2CIm\/b13f17b2-f1b9-41b1-a08d-3579e74456d3\/osano.js\", \"total\": 779.7321000000043, \"scripting\": 647.8188000000041, \"scriptParseCompile\": 4.5876}, {\"url\": \"https:\/\/www.businessinsider.com\/scripts\/main.d52fe1b8b37265ef594c.js\", \"total\": 636.2624999999999, \"scripting\": 625.8375, \"scriptParseCompile\": 2.1228}, {\"url\": \"https:\/\/www.googletagmanager.com\/gtm.js?id=GTM-NS64GV\", \"total\": 545.6709000000029, \"scripting\": 513.3630000000029, \"scriptParseCompile\": 7.923899999999999}, {\"url\": \"https:\/\/www.businessinsider.com\/innovation\", \"total\": 492.1008, \"scripting\": 33.34560000000001, \"scriptParseCompile\": 4.1652}, {\"url\": \"Unattributable\", \"total\": 481.83900000000455, \"scripting\": 26.260800000000007, \"scriptParseCompile\": 0}, {\"url\": \"https:\/\/securepubads.g.doubleclick.net\/pagead\/managed\/js\/gpt\/m202404040101\/pubads_impl.js\", \"total\": 219.9485999999994, \"scripting\": 203.4644999999994, \"scriptParseCompile\": 3.4362}, {\"url\": \"https:\/\/cdn.tinypass.com\/api\/tinypass.min.js\", \"total\": 205.73039999999963, \"scripting\": 180.2924999999996, \"scriptParseCompile\": 8.4741}, {\"url\": \"https:\/\/www.googletagmanager.com\/gtag\/js?id=G-E21CV80ZCZ&l=dataLayer&cx=c\", \"total\": 194.43719999999985, \"scripting\": 189.27599999999984, \"scriptParseCompile\": 3.3198000000000003}, {\"url\": \"https:\/\/c.amazon-adsystem.com\/aax2\/apstag.js\", \"total\": 140.96639999999994, \"scripting\": 122.78279999999992, \"scriptParseCompile\": 6.8964}, {\"url\": \"https:\/\/cdn.taboola.com\/libtrc\/unip\/1319960\/tfa.js\", \"total\": 118.32779999999993, \"scripting\": 111.07619999999991, \"scriptParseCompile\": 0.5831999999999999}, {\"url\": \"https:\/\/businessinsider.edge.permutive.app\/3aba5292-ba75-422b-8715-bd21146f7836-web.js\", \"total\": 110.60609999999996, \"scripting\": 73.01969999999997, \"scriptParseCompile\": 33.2658}, {\"url\": \"https:\/\/cdn.cxense.com\/cx.js\", \"total\": 86.18939999999992, \"scripting\": 79.79759999999992, \"scriptParseCompile\": 1.4243999999999997}, {\"url\": \"https:\/\/micro.rubiconproject.com\/prebid\/dynamic\/10306.js\", \"total\": 77.81309999999988, \"scripting\": 68.40149999999987, \"scriptParseCompile\": 8.325}, {\"url\": \"https:\/\/s.skimresources.com\/js\/35871X943606.skimlinks.js\", \"total\": 71.78879999999998, \"scripting\": 62.27369999999998, \"scriptParseCompile\": 0.2955}, {\"url\": \"https:\/\/cdn.confiant-integrations.net\/gptprebidnative\/202403121239\/wrap.js\", \"total\": 67.87919999999987, \"scripting\": 62.34749999999987, \"scriptParseCompile\": 3.2958000000000003}]"

A large DOM will increase memory usage, cause longer style calculations, and produce costly layout reflows. Learn how to avoid an excessive DOM size.

["a.three-column-tout-image > div.tout-play-icon-wrapper > svg.svg-icon > title","nav.component > ul.simplified-hamburger-menu > li > ul"]

First Contentful Paint marks the time at which the first text or image is painted. Learn more about the First Contentful Paint metric.

"[]"

First Meaningful Paint measures when the primary content of a page is visible. Learn more about the First Meaningful Paint metric.

"[]"

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

"[{\"url\": \"https:\/\/www.businessinsider.com\/innovation\", \"responseTime\": 370.557}]"

Largest Contentful Paint marks the time at which the largest text or image is painted. Learn more about the Largest Contentful Paint metric

"[]"

This is the largest contentful element painted within the viewport. Learn more about the Largest Contentful Paint element

"[{\"type\": \"table\", \"items\": [{\"node\": {\"lhId\": \"page-0-IMG\", \"path\": \"1,HTML,1,BODY,6,SECTION,1,SECTION,1,SECTION,0,DIV,0,SECTION,0,DIV,1,A,1,DIV,0,IMG\", \"type\": \"node\", \"snippet\": \"<img src=\\\"https:\/\/i.insider.com\/64f0ab305114270019ae3179?width=1000&amp;format=jpeg&amp;auto\u2026\\\" srcset=\\\"https:\/\/i.insider.com\/64f0ab305114270019ae3179?width=400&amp;format=jpeg&amp;auto=\u2026\\\" sizes=\\\"(min-width: 1280px) 900px\\\" alt=\\\"Worker pulls plastic from wash.\\\" decoding=\\\"async\\\">\", \"selector\": \"div.top-vertical-trio-item > a.three-column-tout-image > div.aspect-ratio > img\", \"nodeLabel\": \"Worker pulls plastic from wash.\", \"boundingRect\": {\"top\": 288, \"left\": 15, \"right\": 770, \"width\": 755, \"bottom\": 666, \"height\": 378}}}], \"headings\": [{\"key\": \"node\", \"label\": \"Element\", \"valueType\": \"node\"}]}, {\"type\": \"table\", \"items\": [{\"phase\": \"TTFB\", \"timing\": 721.245, \"percent\": \"19%\"}, {\"phase\": \"Load Delay\", \"timing\": 384.6726250807254, \"percent\": \"10%\"}, {\"phase\": \"Load Time\", \"timing\": 1563.5197606576344, \"percent\": \"42%\"}, {\"phase\": \"Render Delay\", \"timing\": 1065.2116142616396, \"percent\": \"29%\"}], \"headings\": [{\"key\": \"phase\", \"label\": \"Phase\", \"valueType\": \"text\"}, {\"key\": \"percent\", \"label\": \"% of LCP\", \"valueType\": \"text\"}, {\"key\": \"timing\", \"label\": \"Timing\", \"valueType\": \"ms\"}]}]"

Polyfills and transforms enable legacy browsers to use new JavaScript features. However, many aren't necessary for modern browsers. For your bundled JavaScript, adopt a modern script deployment strategy using module/nomodule feature detection to reduce the amount of code shipped to modern browsers, while retaining support for legacy browsers. Learn how to use modern JavaScript

"[{\"url\": \"https:\/\/s.yimg.com\/wi\/ytc.js\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"signal\": \"Array.from\", \"location\": {\"url\": \"https:\/\/s.yimg.com\/wi\/ytc.js\", \"line\": 0, \"type\": \"source-location\", \"column\": 2145, \"urlProvider\": \"network\"}}]}, \"totalBytes\": 0, \"wastedBytes\": 11376}, {\"url\": \"https:\/\/static.criteo.net\/js\/ld\/publishertag.prebid.144.js\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"signal\": \"Array.isArray\", \"location\": {\"url\": \"https:\/\/static.criteo.net\/js\/ld\/publishertag.prebid.144.js\", \"line\": 1, \"type\": \"source-location\", \"column\": 74871, \"urlProvider\": \"network\"}}, {\"signal\": \"Array.prototype.filter\", \"location\": {\"url\": \"https:\/\/static.criteo.net\/js\/ld\/publishertag.prebid.144.js\", \"line\": 1, \"type\": \"source-location\", \"column\": 75344, \"urlProvider\": \"network\"}}]}, \"totalBytes\": 0, \"wastedBytes\": 10024}, {\"url\": \"https:\/\/c.amazon-adsystem.com\/aax2\/apstag.js\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"signal\": \"@babel\/plugin-transform-classes\", \"location\": {\"url\": \"https:\/\/c.amazon-adsystem.com\/aax2\/apstag.js\", \"line\": 3, \"type\": \"source-location\", \"column\": 22025, \"urlProvider\": \"network\"}}]}, \"totalBytes\": 0, \"wastedBytes\": 117}, {\"url\": \"https:\/\/snap.licdn.com\/li.lms-analytics\/insight.min.js\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"signal\": \"@babel\/plugin-transform-classes\", \"location\": {\"url\": \"https:\/\/snap.licdn.com\/li.lms-analytics\/insight.min.js\", \"line\": 0, \"type\": \"source-location\", \"column\": 680, \"urlProvider\": \"network\"}}]}, \"totalBytes\": 0, \"wastedBytes\": 58}, {\"url\": \"https:\/\/micro.rubiconproject.com\/prebid\/dynamic\/10306.js\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"signal\": \"@babel\/plugin-transform-classes\", \"location\": {\"url\": \"https:\/\/micro.rubiconproject.com\/prebid\/dynamic\/10306.js\", \"line\": 8, \"type\": \"source-location\", \"column\": 4680, \"urlProvider\": \"network\"}}]}, \"totalBytes\": 0, \"wastedBytes\": 47}]"

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

"[{\"group\": \"scriptEvaluation\", \"duration\": 3364.9268999999795, \"groupLabel\": \"Script Evaluation\"}, {\"group\": \"other\", \"duration\": 708.9921000000035, \"groupLabel\": \"Other\"}, {\"group\": \"styleLayout\", \"duration\": 441.9987, \"groupLabel\": \"Style & Layout\"}, {\"group\": \"scriptParseCompile\", \"duration\": 127.03559999999996, \"groupLabel\": \"Script Parsing & Compilation\"}, {\"group\": \"garbageCollection\", \"duration\": 62.00309999999988, \"groupLabel\": \"Garbage Collection\"}, {\"group\": \"parseHTML\", \"duration\": 59.4002999999999, \"groupLabel\": \"Parse HTML & CSS\"}, {\"group\": \"paintCompositeRender\", \"duration\": 16.20900000000004, \"groupLabel\": \"Rendering\"}]"

The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.

[]

Speed Index shows how quickly the contents of a page are visibly populated. Learn more about the Speed Index metric.

"[]"

Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading. Learn how to minimize third-party impact.

"[{\"entity\": \"Google Tag Manager\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/www.googletagmanager.com\/gtm.js?id=GTM-NS64GV\", \"tbtImpact\": 324.0014506635932, \"blockingTime\": 246.37399999999997, \"transferSize\": 125846, \"mainThreadTime\": 545.6709000000033}, {\"url\": \"https:\/\/www.googletagmanager.com\/gtag\/js?id=G-E21CV80ZCZ&l=dataLayer&cx=c\", \"tbtImpact\": 47.30595055485991, \"blockingTime\": 137.2585, \"transferSize\": 92005, \"mainThreadTime\": 194.43719999999985}, {\"url\": \"https:\/\/www.googletagmanager.com\/gtm.js?id=GTM-MP6F46L\", \"tbtImpact\": 0.0007308686814482181, \"blockingTime\": 0, \"transferSize\": 86407, \"mainThreadTime\": 36.96569999999999}, {\"url\": \"https:\/\/www.googletagmanager.com\/a?v=3&t=l&pid=333945375&rv=4430&u=AAAAAAAIAAAAAAAIAAAAEA&h=Ag&gtm=45He4430v845456569za200&ccid=45456569&cid=GTM-MP6F46L&l=L614.S19.Y2159.B0.E455.I1310.EC7.TC66.HTC0~gtm.init.S1.V1.E633~gtm.js.S2.V1.E885.TS5googtag.TI7.TE61.TS5gaawe.TI8.TE4.TS5lcl.TI805.TE0.TS5lcl.TI806.TE0.TS5lcl.TI807.TE0.TS5lcl.TI808.TE0.TS5lcl.TI809.TE0.TS5lcl.TI810.TE0.TS5lcl.TI811.TE0.TS5lcl.TI812.TE0.TS5lcl.TI813.TE0.TS5lcl.TI814.TE0.TS5lcl.TI815.TE0.TS5lcl.TI816.TE0.TS5lcl.TI817.TE0.TS5lcl.TI818.TE0.TS5lcl.TI819.TE0.TS5lcl.TI820.TE0.TS5lcl.TI821.TE0.TS5lcl.TI822.TE0.TS5lcl.TI823.TE0.TS5lcl.TI824.TE0.TS5lcl.TI825.TE0.TS5lcl.TI826.TE0.TS5lcl.TI827.TE0.TS5lcl.TI828.TE0.TS5lcl.TI829.TE0.TS5lcl.TI830.TE0.TS5lcl.TI831.TE0.TS5cl.TI832.TE0.TS5cl.TI833.TE0.TS5cl.TI834.TE6.TS5cl.TI835.TE0.TS5lcl.TI836.TE0.TS5lcl.TI837.TE0.TS5lcl.TI838.TE0.TS5cl.TI839.TE0.TS5lcl.TI840.TE0.TS5cl.TI841.TE0.TS5lcl.TI842.TE0.TS5lcl.TI843.TE4.TS5lcl.TI844.TE0.TS5lcl.TI845.TE0.TS5lcl.TI846.TE0.TS5lcl.TI847.TE0.TS5cl.TI848.TE0.TS5lcl.TI849.TE0.TS5lcl.TI850.TE0.TS5cl.TI851.TE0.TS5lcl.TI852.TE0.TS5lcl.TI853.TE0.TS5lcl.TI854.TE0.TS5cl.TI855.TE0.TS5lcl.TI856.TE0.TS5lcl.TI857.TE0.TS5lcl.TI858.TE0.TS5cl.TI859.TE0.TS5lcl.TI860.TE0.TS5lcl.TI861.TE0.TS5lcl.TI862.TE0.TS5lcl.TI863.TE0.TS5lcl.TI864.TE0.TS5lcl.TI865.TE0.TS5lcl.TI866.TE0~*.S0.V0.E781.TS5gaawe.TI680.TE0~gtm.dom.S4.V3.E548~gtm.load.S1.V1.E749.TS5sdl.TI804.TE0~gtm.scrollDepth.S1.V0.E249~gtm.init_consent.S2.V2.E636\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 59, \"mainThreadTime\": 0}]}, \"tbtImpact\": 371.30813208713454, \"blockingTime\": 383.63249999999994, \"transferSize\": 304317, \"mainThreadTime\": 777.0738000000031}, {\"entity\": \"piano\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/cdn.tinypass.com\/api\/tinypass.min.js\", \"tbtImpact\": 131.05449978464225, \"blockingTime\": 88.41069999999999, \"transferSize\": 118872, \"mainThreadTime\": 205.73039999999972}, {\"url\": \"https:\/\/buy.tinypass.com\/api\/v3\/anon\/assets\/sdk-runtime-config.js?aid=B6sIXKLiin\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 510, \"mainThreadTime\": 0}]}, \"tbtImpact\": 131.05449978464225, \"blockingTime\": 88.41069999999999, \"transferSize\": 119382, \"mainThreadTime\": 205.73039999999972}, {\"entity\": \"osano.com\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/cmp.osano.com\/169pxRTHL4HFV2CIm\/b13f17b2-f1b9-41b1-a08d-3579e74456d3\/osano.js\", \"tbtImpact\": 82.94480423298468, \"blockingTime\": 57.75329999999998, \"transferSize\": 75821, \"mainThreadTime\": 779.7321000000007}, {\"url\": \"https:\/\/cmp.osano.com\/169pxRTHL4HFV2CIm\/b13f17b2-f1b9-41b1-a08d-3579e74456d3\/osano-ui.js\", \"tbtImpact\": 8.744044122887303, \"blockingTime\": 0, \"transferSize\": 26194, \"mainThreadTime\": 39.7851}, {\"url\": \"https:\/\/cmp.osano.com\/169pxRTHL4HFV2CIm\/b13f17b2-f1b9-41b1-a08d-3579e74456d3\/en.json\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 9087, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/cmp.osano.com\/\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 1294, \"mainThreadTime\": 22.812299999999997}]}, \"tbtImpact\": 91.68884835587198, \"blockingTime\": 57.75329999999998, \"transferSize\": 112396, \"mainThreadTime\": 842.3295000000007}, {\"entity\": \"Taboola\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/cdn.taboola.com\/libtrc\/unip\/1319960\/tfa.js\", \"tbtImpact\": 7.996586943001102, \"blockingTime\": 51.915400000000005, \"transferSize\": 22009, \"mainThreadTime\": 118.32780000000002}, {\"url\": \"https:\/\/trc.taboola.com\/1319960\/trc\/3\/json?tim=1712615008025&data=%7B%22id%22%3A8%2C%22ii%22%3A%22%2Finnovation%22%2C%22it%22%3A%22video%22%2C%22sd%22%3Anull%2C%22ui%22%3Anull%2C%22vi%22%3A1712615007667%2C%22cv%22%3A%2220240407-9-RELEASE%22%2C%22uiv%22%3A%22default%22%2C%22u%22%3A%22https%3A%2F%2Fwww.businessinsider.com%2Finnovation%22%2C%22e%22%3Anull%2C%22cb%22%3A%22TFASC.trkCallback%22%2C%22qs%22%3A%22%22%2C%22r%22%3A%5B%7B%22li%22%3A%22rbox-tracking%22%2C%22s%22%3A0%2C%22uim%22%3A%22rbox-tracking%3Apub%3Dbusinessinsider-acquisition-sc%3Aabp%3D0%22%2C%22uip%22%3A%22rbox-tracking%22%2C%22orig_uip%22%3A%22rbox-tracking%22%7D%5D%2C%22mpvd%22%3A%7B%22en%22%3A%22page_view%22%2C%22tim%22%3A1712615007855%2C%22ref%22%3Anull%2C%22item-url%22%3A%22https%3A%2F%2Fwww.businessinsider.com%2Finnovation%22%2C%22tos%22%3A4%2C%22ssd%22%3A1%2C%22scd%22%3A0%2C%22ccpaPs%22%3A%221---%22%2C%22supv%22%3Atrue%7D%2C%22ccpa%22%3A%221---%22%7D&pubit=i\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 1777, \"mainThreadTime\": 0.34680000000000005}, {\"url\": \"https:\/\/trc-events.taboola.com\/1319960\/log\/3\/unip?en=pre_d_eng_tb&tos=3022&scd=0&ssd=1&est=1712615007849&ver=36&isls=true&src=i&invt=1500&msa=8512&rv=1&tim=1712615010874&vi=1712615007667&ri=e4d2782ea90007e5f248ec2adeb68378&ref=null&cv=20240407-9-RELEASE&item-url=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&ccpaPs=1---\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 252, \"mainThreadTime\": 0}]}, \"tbtImpact\": 7.996586943001102, \"blockingTime\": 51.915400000000005, \"transferSize\": 24038, \"mainThreadTime\": 118.67460000000004}, {\"entity\": \"permutive.app\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/businessinsider.edge.permutive.app\/3aba5292-ba75-422b-8715-bd21146f7836-web.js\", \"tbtImpact\": 23.160118024496708, \"blockingTime\": 21.009100000000004, \"transferSize\": 374613, \"mainThreadTime\": 110.60610000000008}]}, \"tbtImpact\": 23.160118024496708, \"blockingTime\": 21.009100000000004, \"transferSize\": 374613, \"mainThreadTime\": 110.60610000000008}, {\"entity\": \"confiant-integrations.net\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/cdn.confiant-integrations.net\/gptprebidnative\/202403121239\/wrap.js\", \"tbtImpact\": 0, \"blockingTime\": 5.852799999999995, \"transferSize\": 89563, \"mainThreadTime\": 67.8792}, {\"url\": \"https:\/\/cdn.confiant-integrations.net\/cdnm50QDU6s2lq_RrjTCOPkh-uY\/gpt_and_prebid\/config.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 44170, \"mainThreadTime\": 16.3341}]}, \"tbtImpact\": 0, \"blockingTime\": 5.852799999999995, \"transferSize\": 133733, \"mainThreadTime\": 84.2133}, {\"entity\": \"Rubicon Project\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/micro.rubiconproject.com\/prebid\/dynamic\/10306.js\", \"tbtImpact\": 13.989293655026929, \"blockingTime\": 4.093299999999999, \"transferSize\": 187095, \"mainThreadTime\": 77.81310000000002}, {\"url\": \"https:\/\/fastlane.rubiconproject.com\/a\/api\/fastlane.json?account_id=10306&site_id=501268&zone_id=2989860&size_id=43&alt_size_ids=44&p_pos=atf&gdpr=1&gdpr_consent=CP8wAMAP8wAMAEXhbBENArEwAAAAAEPgABaYAAAQTgNAAKAAqABcADgAIAAaABMACqAFsAPwAhABHACcAFGAP2Ag4CEAEWALqAbQA9oC2QF5gMkAZYA0YCCYAAAA&us_privacy=1---&rf=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&tg_i.domain=businessinsider.com&tg_i.page=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&tg_i.aupname=%2F4442842%2Fbusinessinsider.mobile%2Fvertical%2Fsub-nav&tg_i.pbadslot=%2F4442842%2Fbusinessinsider.mobile%2Fvertical%2Fsub-nav%2Ftech&tk_flint=dmpbjs_v8.37.0&x_source.tid=ecfe8a94-4601-4f12-a5f8-0573fa4277c9&l_pb_bid_id=11b6c57b75e5757&p_screen_res=800x600&rp_secure=1&x_imp.ext.tid=ec3b035e-f4b2-40a8-bd86-7e9a3b849e83&rp_maxbids=1&p_gpid=%2F4442842%2Fbusinessinsider.mobile%2Fvertical%2Fsub-nav%2Ftech&m_ch_ua=%22Chromium%22%7Cv%3D%22119%22%2C%22Google%20Chrome%22%7Cv%3D%22119%22&m_ch_full_ver=%22Chromium%22%7Cv%3D%22119%22%2C%22Google%20Chrome%22%7Cv%3D%22119%22&m_ch_mobile=%3F1&m_ch_platform=Android&slots=1&rand=0.7908483997468578\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 702, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/prebid-server.rubiconproject.com\/openrtb2\/auction\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 498, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/prebid-server.rubiconproject.com\/cookie_sync\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 340, \"mainThreadTime\": 0}]}, \"tbtImpact\": 13.989293655026929, \"blockingTime\": 4.093299999999999, \"transferSize\": 188635, \"mainThreadTime\": 77.81310000000002}, {\"entity\": \"Amazon Ads\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/c.amazon-adsystem.com\/aax2\/apstag.js\", \"tbtImpact\": 37.00110698284819, \"blockingTime\": 0.7068999999999974, \"transferSize\": 75707, \"mainThreadTime\": 140.96639999999974}, {\"url\": \"https:\/\/c.amazon-adsystem.com\/bao-csm\/aps-comm\/aps_csm.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 3139, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/c.amazon-adsystem.com\/cdn\/prod\/config?src=3201&u=https%3A%2F%2Fwww.businessinsider.com\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 1960, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/config.aps.amazon-adsystem.com\/configs\/3201\", \"tbtImpact\": 0.20066579986572225, \"blockingTime\": 0, \"transferSize\": 807, \"mainThreadTime\": 0.9311999999999998}, {\"url\": \"https:\/\/aax.amazon-adsystem.com\/e\/dtb\/bid?src=3201&u=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&pid=QPebxgs2ezYSD&cb=0&ws=800x600&v=24.305.1002&t=3000&slots=%5B%7B%22sd%22%3A%22gpt-homepage-innovation-subnav-mobile-1%22%2C%22s%22%3A%5B%223x1%22%2C%22320x50%22%2C%22300x50%22%5D%2C%22sn%22%3A%22businessinsider.mobile%2Fvertical%2Fsub-nav%2Ftech%22%7D%5D&pj=%7B%22us_privacy%22%3A%221---%22%7D&gpp=DBACOe~~~&gpp_sid=%5B2%5D&gdpre=1&gdprc=CP8wAMAP8wAMAEXhbBENArEwAAAAAEPgABaYAAAQTgNAAKAAqABcADgAIAAaABMACqAFsAPwAhABHACcAFGAP2Ag4CEAEWALqAbQA9oC2QF5gMkAZYA0YCCYAAAA&gdprl=%7B%22status%22%3A%22tcfv2-success%22%7D\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 402, \"mainThreadTime\": 0}]}, \"tbtImpact\": 37.20177278271392, \"blockingTime\": 0.7068999999999974, \"transferSize\": 82015, \"mainThreadTime\": 141.89759999999973}, {\"entity\": \"Google\/Doubleclick Ads\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/securepubads.g.doubleclick.net\/pagead\/managed\/js\/gpt\/m202404040101\/pubads_impl.js\", \"tbtImpact\": 52.25946470334684, \"blockingTime\": 0, \"transferSize\": 141854, \"mainThreadTime\": 219.9485999999999}, {\"url\": \"https:\/\/securepubads.g.doubleclick.net\/tag\/js\/gpt.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 29880, \"mainThreadTime\": 10.664700000000012}, {\"url\": \"https:\/\/stats.g.doubleclick.net\/j\/collect?t=dc&aip=1&_r=3&v=1&_v=j101&tid=UA-2241657-6&cid=521689594.1712615007&jid=738905119&gjid=1645512108&_gid=1535018329.1712615007&npa=1&_u=YGBAiUABBAAAAGgEqAC~&z=1500684017\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 351, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/stats.g.doubleclick.net\/g\/collect?v=2&tid=G-E21CV80ZCZ&cid=521689594.1712615007&gtm=45je4430v870299059z8845456569za200&aip=1&dma=1&dma_cps=sypham&gcd=13l3lPl2l1&npa=1\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 56, \"mainThreadTime\": 0}]}, \"tbtImpact\": 52.25946470334684, \"blockingTime\": 0, \"transferSize\": 172141, \"mainThreadTime\": 230.61329999999995}, {\"entity\": \"insider.com\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/i.insider.com\/64f0ab2757bff70019477448?width=1000&format=jpeg&auto=webp\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 69015, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/i.insider.com\/64f0ab305114270019ae3179?width=1000&format=jpeg&auto=webp\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 52274, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 121289, \"mainThreadTime\": 0}, {\"entity\": \"YouTube\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/www.youtube.com\/s\/player\/1ced3a71\/www-widgetapi.vflset\/www-widgetapi.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 68701, \"mainThreadTime\": 6.2832}, {\"url\": \"https:\/\/www.youtube.com\/iframe_api\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 1975, \"mainThreadTime\": 3.2319000000000004}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 70676, \"mainThreadTime\": 9.5151}, {\"entity\": \"mrf.io\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/sdk.mrf.io\/statics\/marfeel-sdk.js?id=3378\", \"tbtImpact\": 0.19999038574396785, \"blockingTime\": 0, \"transferSize\": 43058, \"mainThreadTime\": 8.904900000000003}, {\"url\": \"https:\/\/sdk.mrf.io\/statics\/127d09cde26569ab4851.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 13009, \"mainThreadTime\": 0.4434}, {\"url\": \"https:\/\/sdk.mrf.io\/statics\/compass-multimedia-sdk.js?version=1929\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 3169, \"mainThreadTime\": 0.0639}]}, \"tbtImpact\": 0.19999038574396785, \"blockingTime\": 0, \"transferSize\": 59236, \"mainThreadTime\": 9.412200000000004}, {\"entity\": \"Cxense\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/cdn.cxense.com\/cx.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 37841, \"mainThreadTime\": 86.18939999999995}, {\"url\": \"https:\/\/cdn.cxense.com\/cx.cce.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 6735, \"mainThreadTime\": 2.0937}, {\"url\": \"https:\/\/id.cxense.com\/public\/user\/id?json=%7B%22identities%22%3A%5B%7B%22type%22%3A%22ckp%22%2C%22id%22%3Anull%7D%2C%7B%22type%22%3A%22lst%22%2C%22id%22%3A%2210qmzzt403xou1zeascrffnfqq%22%7D%2C%7B%22type%22%3A%22cst%22%2C%22id%22%3A%2210qmzzt403xou1zeascrffnfqq%22%7D%5D%2C%22siteId%22%3A%221138555623353467747%22%2C%22location%22%3A%22https%3A%2F%2Fwww.businessinsider.com%2Finnovation%22%7D&callback=cXJsonpCB1\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 700, \"mainThreadTime\": 4.594199999999999}, {\"url\": \"https:\/\/cdn.cxense.com\/sp1.html\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 659, \"mainThreadTime\": 0.7140000000000003}, {\"url\": \"https:\/\/p1cluster.cxense.com\/p1.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 637, \"mainThreadTime\": 1.1973}, {\"url\": \"https:\/\/comcluster.cxense.com\/Repo\/rep.gif?ver=2.8.52&typ=pgv&rnd=lurir7m79wwteftl&sid=1138555623353467747&loc=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&new=1&arf=0&ltm=1712615010617&ref=&tzo=-180&wsz=800x600&res=800x600&dpr=1&col=24&bln=en-US&chs=UTF-8&cks=lurirbojfuvfzxfl&ckp=lurir7m7y0ehd2fm&glb=&cp_userState=anon&cst=10qmzzt403xou1zeascrffnfqq\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 468, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 47040, \"mainThreadTime\": 94.78859999999996}, {\"entity\": \"sophi.io\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/cdn.sophi.io\/sdks\/paywall\/1\/stable\/main.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 39826, \"mainThreadTime\": 14.169900000000007}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 39826, \"mainThreadTime\": 14.169900000000007}, {\"entity\": \"Sailthru\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/ak.sail-horizon.com\/spm\/spm.v1.min.js\", \"tbtImpact\": 0.4526734844163274, \"blockingTime\": 0, \"transferSize\": 34498, \"mainThreadTime\": 12.2634}, {\"url\": \"https:\/\/api.sail-personalize.com\/v1\/personalize\/simple?isMobile=1\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 497, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0.4526734844163274, \"blockingTime\": 0, \"transferSize\": 34995, \"mainThreadTime\": 12.2634}, {\"entity\": \"Criteo\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/static.criteo.net\/js\/ld\/publishertag.prebid.144.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 31885, \"mainThreadTime\": 7.444500000000001}, {\"url\": \"https:\/\/bidder.criteo.com\/cdb?profileId=207&av=36&wv=8.37.0&cb=12978226904&lsavail=0\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 202, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 32087, \"mainThreadTime\": 7.444500000000001}, {\"entity\": \"Google Analytics\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/www.google-analytics.com\/analytics.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 21298, \"mainThreadTime\": 44.86560000000001}, {\"url\": \"https:\/\/www.google-analytics.com\/j\/collect?v=1&_v=j101&aip=1&a=1283059216&t=pageview&_s=1&dl=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&dp=%2Finnovation&ul=en-us&de=UTF-8&dt=Innovation%20-%20Business%20Insider&sd=24-bit&sr=800x600&vp=785x600&je=0&_u=YGBAiUABBAAAACgEq~&jid=738905119&gjid=1645512108&cid=521689594.1712615007&tid=UA-2241657-6&_gid=1535018329.1712615007&_slc=1&gtm=45He4430n71NS64GVv6406932za200&cg1=innovation&cg3=&cg4=homepage&cd1=innovation&cd2=homepage&cd4=&cd6=&cd7=&cd9=innovation&cd10=0000innovation&cd11=0&cd17=web&cd27=Innovation&cd31=%2Finnovation&cd33=WEB&cd35=innovation&cd50=%7Cexes2%3Av1%7Cpb_5%3Acontrol%7Cshort%3Ac%7C&cd52=a&cd56=&cd61=&cd74=b69b9a73-6f9c-44cb-95a8-b726f00e9266&cd75=2017-10-09&cm2=1&gcd=13l3l3l2l1&dma_cps=sypham&dma=1&tcfd=10001&cd34=521689594.1712615007&npa=1&z=81009127\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 213, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 21511, \"mainThreadTime\": 44.86560000000001}, {\"entity\": \"LinkedIn Ads\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/snap.licdn.com\/li.lms-analytics\/insight.min.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 17444, \"mainThreadTime\": 18.7257}, {\"url\": \"https:\/\/px.ads.linkedin.com\/collect?v=2&fmt=js&pid=1420146&time=1712615007596&li_adsId=ba493037-993d-4038-9151-e22dc3b9fe27&url=https%3A%2F%2Fwww.businessinsider.com%2Finnovation\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 747, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/www.linkedin.com\/px\/li_sync?redirect=https%3A%2F%2Fpx.ads.linkedin.com%2Fcollect%3Fv%3D2%26fmt%3Djs%26pid%3D1420146%26time%3D1712615007596%26li_adsId%3Dba493037-993d-4038-9151-e22dc3b9fe27%26url%3Dhttps%253A%252F%252Fwww.businessinsider.com%252Finnovation%26cookiesTest%3Dtrue%26liSync%3Dtrue\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 726, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/px.ads.linkedin.com\/collect?v=2&fmt=js&pid=1420146&time=1712615007596&li_adsId=ba493037-993d-4038-9151-e22dc3b9fe27&url=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&cookiesTest=true\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 683, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/px.ads.linkedin.com\/collect?v=2&fmt=js&pid=1420146&time=1712615007596&li_adsId=ba493037-993d-4038-9151-e22dc3b9fe27&url=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&cookiesTest=true&liSync=true\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 354, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/px4.ads.linkedin.com\/collect?v=2&fmt=js&pid=1420146&time=1712615007596&li_adsId=ba493037-993d-4038-9151-e22dc3b9fe27&url=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&cookiesTest=true&liSync=true&e_ipv6=AQIQO3k_4sdQZwAAAY6_zyvPwjKB7r6WTXVT40xMaDQ--AAn6oM2FvK69kpc_W88gVzHriA4eDw\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 265, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/px.ads.linkedin.com\/wa\/\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 201, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 20420, \"mainThreadTime\": 18.7257}, {\"entity\": \"Brandmetrics\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/cdn.brandmetrics.com\/scripts\/bundle\/65568.js?sid=e212afbd-8285-4839-a80d-4aa911385e1e&toploc=www.businessinsider.com\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 16841, \"mainThreadTime\": 4.5336}, {\"url\": \"https:\/\/cdn.brandmetrics.com\/tag\/2307d3ae2e9240c98867fcda61fc7d4f\/insider.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 2831, \"mainThreadTime\": 2.4615}, {\"url\": \"https:\/\/collector.brandmetrics.com\/c.js?siteid=e212afbd-8285-4839-a80d-4aa911385e1e&toploc=www.businessinsider.com&rnd=595916\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 143, \"mainThreadTime\": 0.1689}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 19815, \"mainThreadTime\": 7.164}, {\"entity\": \"Twitter Online Conversion Tracking\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/static.ads-twitter.com\/uwt.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 15762, \"mainThreadTime\": 8.9889}, {\"url\": \"https:\/\/analytics.twitter.com\/i\/adsct?bci=3&eci=2&event_id=aa6000cb-10c4-4785-b4f0-cebfd4ff24ad&events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=e8fc705f-9ef6-43cb-854b-ca3f0e4a3e92&tw_document_href=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&tw_iframe_status=0&tw_order_quantity=0&tw_sale_amount=0&txn_id=o389k&type=javascript&version=2.3.30\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 395, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 16157, \"mainThreadTime\": 8.9889}, {\"entity\": \"Skimbit\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/s.skimresources.com\/js\/35871X943606.skimlinks.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 14418, \"mainThreadTime\": 71.78879999999998}, {\"url\": \"https:\/\/t.skimresources.com\/api\/v2\/link\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 381, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/r.skimresources.com\/api\/\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 378, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/p.skimresources.com\/px.gif?ch=2&rn=4.273913955931208\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 267, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/t.skimresources.com\/api\/v2\/robots.txt?__skimjs_preflight__please_ignore__=true&rnd=0.11817976394529994\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 123, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/p.skimresources.com\/px.gif?ch=1&rn=4.273913955931208\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 93, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/t.skimresources.com\/api\/v2\/page\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 79, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 15739, \"mainThreadTime\": 71.78879999999998}, {\"entity\": \"DoubleVerify\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/pub.doubleverify.com\/dvtag\/23280644\/DV673672\/pub.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 12423, \"mainThreadTime\": 8.752200000000002}, {\"url\": \"https:\/\/pub.doubleverify.com\/dvtag\/signals\/bsc\/pub.json?ctx=23280644&cmp=DV673672&url=https%3A%2F%2Fbusinessinsider.com%2Finnovation&bsc=1&abs=1&token=te%2FYpJ1jtd8lFr%2BEkN%2BCMmBnmwmm4kfnqH3FjuDVj1ZlJAyBBeeK0cnP2PTv1MRjYK0fUkw%2FHWW%2FUp2y7S4fs50wvKWyW%2Bo37%2FugVIgKGQF%2FqjInJXyk9pfsi8zheE0Is42On489Y6Qlb%2FRtzxMCgJAs2gZMhQ%3D%3D\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 381, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/pub.doubleverify.com\/dvtag\/signals\/ids\/pub.json?ctx=23280644&cmp=DV673672&url=https%3A%2F%2Fbusinessinsider.com&ids=1&token=te%2FYpJ1jtd8lFr%2BEkN%2BCMmBnmwmm4kfnqH3FjuDVj1ZlJAyBBeeK0cnP2PTv1MRjYK0fUkw%2FHWW%2FUp2y7S4fs50wvKWyW%2Bo37%2FugVIgKGQF%2FqjInJXyk9pfsi8zheE0Is42On489Y6Qlb%2FRtzxMCgJAs2gZMhQ%3D%3D\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 276, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/pub.doubleverify.com\/dvtag\/signals\/vlp\/pub.json?ctx=23280644&cmp=DV673672&url=https%3A%2F%2Fbusinessinsider.com&vlp=1&tvp=1&slot-0-%2F4442842%2Fbusinessinsider.mobile%2Fvertical%2Fsub-nav%2Ftech=3x1%2C320x50%2C300x50&token=te%2FYpJ1jtd8lFr%2BEkN%2BCMmBnmwmm4kfnqH3FjuDVj1ZlJAyBBeeK0cnP2PTv1MRjYK0fUkw%2FHWW%2FUp2y7S4fs50wvKWyW%2Bo37%2FugVIgKGQF%2FqjInJXyk9pfsi8zheE0Is42On489Y6Qlb%2FRtzxMCgJAs2gZMhQ%3D%3D\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 274, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/pub.doubleverify.com\/dvtag\/metrics\/event.png?b11=success&d6=0&d7=3251&b12=legacy&b2=874620b&b3=&b7=e462b18e-1df6-4cc6-9f14-221498abdb64&b9=modern&b8=&b5=23280644&b6=DV673672&b4=www.businessinsider.com&b1=ad-request&d1=1&d2=1\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 58, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 13412, \"mainThreadTime\": 8.752200000000002}, {\"entity\": \"Crowd Control\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/tags.crwdcntrl.net\/lt\/c\/16576\/sync.min.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 12134, \"mainThreadTime\": 49.33620000000001}, {\"url\": \"https:\/\/bcp.crwdcntrl.net\/6\/map\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 338, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 12472, \"mainThreadTime\": 49.33620000000001}, {\"entity\": \"Madison Logic\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/ml314.com\/tag.aspx?93\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 11104, \"mainThreadTime\": 9.0423}, {\"url\": \"https:\/\/vi.ml314.com\/get?eid=50096&tk=8PHo1fmxaUWZY0JmljRcRGcCzjCy4DKbPX5sP2fZNL483d&fp=\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 457, \"mainThreadTime\": 0.1065}, {\"url\": \"https:\/\/ml314.com\/utsync.ashx?pub=&adv=&et=0&eid=50096&ct=js&pi=&fp=&clid=&gpp=DBACOe~~~&gpp_sid=2&if=0&ps=&cl=&mlt=&data=&&cp=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&pv=1712615003665_o3w6p1a0y&bl=en-us&cb=2782881&return=&ht=&d=&dc=&si=1712615003665_o3w6p1a0y&cid=&s=800x600&rp=&v=2.7.1.157\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 254, \"mainThreadTime\": 0.2163}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 11815, \"mainThreadTime\": 9.3651}, {\"entity\": \"hadronid.net\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/cdn.hadronid.net\/hadron.js?url=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&ref=&_it=amazon&partner_id=718\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 10079, \"mainThreadTime\": 36.74370000000001}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 10079, \"mainThreadTime\": 36.74370000000001}, {\"entity\": \"SpeedCurve RUM\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/cdn.speedcurve.com\/js\/lux.js?id=38383524\", \"tbtImpact\": 0.32354405104289585, \"blockingTime\": 0, \"transferSize\": 8741, \"mainThreadTime\": 28.9179}]}, \"tbtImpact\": 0.32354405104289585, \"blockingTime\": 0, \"transferSize\": 8741, \"mainThreadTime\": 28.9179}, {\"entity\": \"Yahoo!\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/s.yimg.com\/wi\/ytc.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 6883, \"mainThreadTime\": 2.8392}, {\"url\": \"https:\/\/s.yimg.com\/wi\/config\/10170109.json\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 467, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 7350, \"mainThreadTime\": 2.8392}, {\"entity\": \"ccgateway.net\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/data-sales.ccgateway.net\/data-sales-tag\/v1\/parent\/48a9bcaaa1\/script?domain=www.businessinsider.com\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 4830, \"mainThreadTime\": 4.668900000000001}, {\"url\": \"https:\/\/pb-rtd.ccgateway.net\/v1.0\/realtime\/48a9bcaaa1?profile_id=07fc70e4-77a3-4617-9c50-dc7898fa5eed&url=https%253A%252F%252Fwww.businessinsider.com%252Finnovation&context=true&contextLimit=1000&audience=true&audienceLimit=1000&deal_ids=true&custom_taxonomy=true&customTaxonomyLimit=1000\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 912, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/pb-ing.ccgateway.net\/v1.0\/parent\/48a9bcaaa1\/engagement\/trigger\/tcf_enforcement\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 227, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/pb-ing.ccgateway.net\/v1.0\/parent\/48a9bcaaa1\/engagement\/trigger\/auction_end\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 227, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/pb-ing.ccgateway.net\/v1.0\/parent\/48a9bcaaa1\/engagement\/trigger\/page_load\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 226, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/privacy-location-edge.ccgateway.net\/privacy\/location\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 188, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 6610, \"mainThreadTime\": 4.668900000000001}, {\"entity\": \"ad.gt\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/a.ad.gt\/api\/v1\/u\/matches\/718?_it=amazon\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 4355, \"mainThreadTime\": 0.6719999999999999}, {\"url\": \"https:\/\/id.hadron.ad.gt\/v1\/hadron.json?_it=amazon&partner_id=718&sync=0&domain=www.businessinsider.com&url=https:\/\/www.businessinsider.com\/innovation\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 291, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 4646, \"mainThreadTime\": 0.6719999999999999}, {\"entity\": \"Scorecard Research\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/sb.scorecardresearch.com\/internal-cs\/default\/beacon-and.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 3570, \"mainThreadTime\": 0}, {\"url\": \"https:\/\/sb.scorecardresearch.com\/cs\/9900186\/beacon.js\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 267, \"mainThreadTime\": 12.668399999999997}, {\"url\": \"https:\/\/sb.scorecardresearch.com\/b2?c1=2&c2=9900186&cs_it=m8&cv=4.0.0%2B2301240627&ns__t=1712615006163&ns_c=UTF-8&comscorekw=innovation&gdpr=1&gdpr_p1t=0&gdpr_li=0&gdpr_purps=&gdpr_pcc=LT&cs_cmp_nc=0&cs_cmp_id=279&cs_cmp_sv=2139&cs_cmp_rt=5&cs_fpcd=1&c7=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&c8=Innovation%20-%20Business%20Insider&c9=\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 226, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 4063, \"mainThreadTime\": 12.668399999999997}, {\"entity\": \"piano.io\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/c2.piano.io\/xbuilder\/experience\/execute?aid=B6sIXKLiin\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 3837, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 3837, \"mainThreadTime\": 0}, {\"entity\": \"adnxs-simple.com\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/ib.adnxs-simple.com\/ut\/v3\/prebid\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 715, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 715, \"mainThreadTime\": 0}, {\"entity\": \"yellowblue.io\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/hb.yellowblue.io\/hb-multi\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 590, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 590, \"mainThreadTime\": 0}, {\"entity\": \"Index Exchange\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/htlb.casalemedia.com\/openrtb\/pbjs?s=1021484\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 556, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 556, \"mainThreadTime\": 0}, {\"entity\": \"newsroom.bi\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/events.newsroom.bi\/ingest.php\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 523, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 523, \"mainThreadTime\": 0}, {\"entity\": \"google.lt\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/www.google.lt\/ads\/ga-audiences?v=1&t=sr&slf_rd=1&_r=4&tid=G-E21CV80ZCZ&cid=521689594.1712615007&gtm=45je4430v870299059z8845456569za200&aip=1&dma=1&dma_cps=sypham&gcd=13l3lPl2l1&npa=1&z=1212385325\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 408, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 408, \"mainThreadTime\": 0}, {\"entity\": \"The Trade Desk\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/direct.adsrvr.org\/bid\/bidder\/insider\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 407, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 407, \"mainThreadTime\": 0}, {\"entity\": \"Teads\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/a.teads.tv\/hb\/bid-request\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 386, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 386, \"mainThreadTime\": 0}, {\"entity\": \"Twitter Short URL\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/t.co\/i\/adsct?bci=3&eci=2&event_id=aa6000cb-10c4-4785-b4f0-cebfd4ff24ad&events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&integration=advertiser&p_id=Twitter&p_user_id=0&pl_id=e8fc705f-9ef6-43cb-854b-ca3f0e4a3e92&tw_document_href=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&tw_iframe_status=0&tw_order_quantity=0&tw_sale_amount=0&txn_id=o389k&type=javascript&version=2.3.30\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 378, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 378, \"mainThreadTime\": 0}, {\"entity\": \"Nativo\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/exchange.postrelease.com\/prebid?us_privacy=1---&ntv_gdpr_consent=CP8wAMAP8wAMAEXhbBENArEwAAAAAEPgABaYAAAQTgNAAKAAqABcADgAIAAaABMACqAFsAPwAhABHACcAFGAP2Ag4CEAEWALqAbQA9oC2QF5gMkAZYA0YCCYAAAA&ntv_ptd=1238399&ntv_pas=eyIxMjM4Mzk5IjpbWzMyMCw1MF0sWzMwMCw1MF1dLCJsZW5ndGgiOjF9&ntv_pbv=v8.37.0&ntv_pb_rid=16c1cfde2c4a0c8&ntv_ppc=W3siYWRVbml0Q29kZSI6ImdwdC1ob21lcGFnZS1pbm5vdmF0aW9uLXN1Ym5hdi1tb2JpbGUtMSIsIm1lZGlhVHlwZXMiOnsiYmFubmVyIjp7InNpemVzIjpbWzMyMCw1MF0sWzMwMCw1MF1dfX19XQ==&ntv_dbr=eyJncHQtaG9tZXBhZ2UtaW5ub3ZhdGlvbi1zdWJuYXYtbW9iaWxlLTEiOjB9&ntv_url=https%3A%2F%2Fwww.businessinsider.com%2Finnovation\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 315, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 315, \"mainThreadTime\": 0}, {\"entity\": \"Akamai\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/qsearch-a.akamaihd.net\/log?logid=kfk&evtid=projectevents&project=prebid&acid=ecfe8a94-4601-4f12-a5f8-0573fa4277c9&cid=&crid=935367957&adunit_count=1&dn=www.businessinsider.com&requrl=https:\/\/www.businessinsider.com\/innovation&istop=true&event=client_timeout&value=1&rd=1500\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 296, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 296, \"mainThreadTime\": 0}, {\"entity\": \"google.com\", \"subItems\": {\"type\": \"subitems\", \"items\": [{\"url\": \"https:\/\/region1.analytics.google.com\/g\/collect?v=2&tid=G-E21CV80ZCZ&gtm=45je4430v870299059z8845456569za200&_p=1712614995029&_gaz=1&gcd=13l3lPl2l1&npa=1&dma_cps=sypham&dma=1&tcfd=10001&cid=521689594.1712615007&ul=en-us&sr=800x600&uaa=&uab=64&uafvl=HeadlessChrome%3B123.0.6312.58%7CNot%253AA-Brand%3B8.0.0.0%7CChromium%3B123.0.6312.58&uamb=1&uam=moto%20g%20power%20(2022)&uap=Android&uapv=11.0&uaw=0&pscdl=noapi&_s=1&sid=1712615008&sct=1&seg=0&dl=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&dt=Innovation%20-%20Business%20Insider&en=page_view&_fv=1&_ss=1&ep.post_uri=innovation&ep.ab_test=%7Cexes2%3Av1%7Cpb_5%3Acontrol%7Cshort%3Ac%7C&ep.theme=&ep.primary_vertical=innovation&ep.secondary_verticals=&ep.category=&ep.page_type=homepage&ep.publisher=&ep.story_platform=web&ep.hostname=www.businessinsider.com&ep.timeZone=Europe%2FKiev&ep.userAgent=Mozilla%2F5.0%20(Linux%3B%20Android%2011%3B%20moto%20g%20power%20(2022))%20AppleWebKit%2F537.36%20(KHTML%2C%20like%20Gecko)%20Chrome%2F119.0.0.0%20Mobile%20Safari%2F537.36&ep.article_title=Innovation&ep.author=&ep.date_published=false&ep.date_modified=2017-10-09&up.universal_id=b69b9a73-6f9c-44cb-95a8-b726f00e9266&up.sophi_testGroup=control&up.sophi_testId=pw%3Aarticle%3Atest1_ab&tfd=14118\", \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 259, \"mainThreadTime\": 0}]}, \"tbtImpact\": 0, \"blockingTime\": 0, \"transferSize\": 259, \"mainThreadTime\": 0}]"

Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds. Learn more about the Total Blocking Time metric.

[]

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

"[{\"url\": \"https:\/\/www.businessinsider.com\/styles\/landing-page-mobile.06389f0ae3c965a36731.css\", \"totalBytes\": 24570, \"wastedBytes\": 21830, \"wastedPercent\": 88.84915629388105}]"

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

"[{\"url\": \"https:\/\/securepubads.g.doubleclick.net\/pagead\/managed\/js\/gpt\/m202404040101\/pubads_impl.js\", \"totalBytes\": 141726, \"wastedBytes\": 100010, \"wastedPercent\": 70.56550731929053}, {\"url\": \"https:\/\/cdn.tinypass.com\/api\/tinypass.min.js\", \"totalBytes\": 118403, \"wastedBytes\": 71885, \"wastedPercent\": 60.71211819719431}, {\"url\": \"https:\/\/micro.rubiconproject.com\/prebid\/dynamic\/10306.js\", \"totalBytes\": 186875, \"wastedBytes\": 71530, \"wastedPercent\": 38.276809199735176}, {\"url\": \"https:\/\/businessinsider.edge.permutive.app\/3aba5292-ba75-422b-8715-bd21146f7836-web.js\", \"totalBytes\": 373112, \"wastedBytes\": 63977, \"wastedPercent\": 17.146854499077236}, {\"url\": \"https:\/\/cdn.confiant-integrations.net\/gptprebidnative\/202403121239\/wrap.js\", \"totalBytes\": 89314, \"wastedBytes\": 56869, \"wastedPercent\": 63.67388599825416}, {\"url\": \"https:\/\/www.youtube.com\/s\/player\/1ced3a71\/www-widgetapi.vflset\/www-widgetapi.js\", \"totalBytes\": 68417, \"wastedBytes\": 53490, \"wastedPercent\": 78.18165370001809}, {\"url\": \"https:\/\/c.amazon-adsystem.com\/aax2\/apstag.js\", \"totalBytes\": 75257, \"wastedBytes\": 36596, \"wastedPercent\": 48.62887104702605}, {\"url\": \"https:\/\/www.googletagmanager.com\/gtag\/js?id=G-E21CV80ZCZ&l=dataLayer&cx=c\", \"totalBytes\": 91982, \"wastedBytes\": 32878, \"wastedPercent\": 35.74390552764579}, {\"url\": \"https:\/\/www.googletagmanager.com\/gtm.js?id=GTM-NS64GV\", \"totalBytes\": 125492, \"wastedBytes\": 31985, \"wastedPercent\": 25.48740015928041}, {\"url\": \"https:\/\/www.googletagmanager.com\/gtm.js?id=GTM-MP6F46L\", \"totalBytes\": 86329, \"wastedBytes\": 26647, \"wastedPercent\": 30.8665413774147}, {\"url\": \"https:\/\/www.businessinsider.com\/scripts\/vendors.16fae5cd0c86d0ea6180.js\", \"totalBytes\": 41989, \"wastedBytes\": 25069, \"wastedPercent\": 59.70344179527609}, {\"url\": \"https:\/\/static.criteo.net\/js\/ld\/publishertag.prebid.144.js\", \"totalBytes\": 31611, \"wastedBytes\": 23974, \"wastedPercent\": 75.84136322142206}, {\"url\": \"https:\/\/cdn.sophi.io\/sdks\/paywall\/1\/stable\/main.js\", \"totalBytes\": 39407, \"wastedBytes\": 23778, \"wastedPercent\": 60.33977560842303}, {\"url\": \"https:\/\/cdn.cxense.com\/cx.js\", \"totalBytes\": 37456, \"wastedBytes\": 22875, \"wastedPercent\": 61.07050039548366}, {\"url\": \"https:\/\/cdn.cxense.com\/cx.js\", \"totalBytes\": 37454, \"wastedBytes\": 22076, \"wastedPercent\": 58.94143928791843}]"

A long cache lifetime can speed up repeat visits to your page. Learn more about efficient cache policies.

"[{\"url\": \"https:\/\/ak.sail-horizon.com\/spm\/spm.v1.min.js\", \"totalBytes\": 34498, \"wastedBytes\": 34498, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/data-sales.ccgateway.net\/data-sales-tag\/v1\/parent\/48a9bcaaa1\/script?domain=www.businessinsider.com\", \"totalBytes\": 4830, \"wastedBytes\": 4830, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/trc.taboola.com\/1319960\/trc\/3\/json?tim=1712615008025&data=%7B%22id%22%3A8%2C%22ii%22%3A%22%2Finnovation%22%2C%22it%22%3A%22video%22%2C%22sd%22%3Anull%2C%22ui%22%3Anull%2C%22vi%22%3A1712615007667%2C%22cv%22%3A%2220240407-9-RELEASE%22%2C%22uiv%22%3A%22default%22%2C%22u%22%3A%22https%3A%2F%2Fwww.businessinsider.com%2Finnovation%22%2C%22e%22%3Anull%2C%22cb%22%3A%22TFASC.trkCallback%22%2C%22qs%22%3A%22%22%2C%22r%22%3A%5B%7B%22li%22%3A%22rbox-tracking%22%2C%22s%22%3A0%2C%22uim%22%3A%22rbox-tracking%3Apub%3Dbusinessinsider-acquisition-sc%3Aabp%3D0%22%2C%22uip%22%3A%22rbox-tracking%22%2C%22orig_uip%22%3A%22rbox-tracking%22%7D%5D%2C%22mpvd%22%3A%7B%22en%22%3A%22page_view%22%2C%22tim%22%3A1712615007855%2C%22ref%22%3Anull%2C%22item-url%22%3A%22https%3A%2F%2Fwww.businessinsider.com%2Finnovation%22%2C%22tos%22%3A4%2C%22ssd%22%3A1%2C%22scd%22%3A0%2C%22ccpaPs%22%3A%221---%22%2C%22supv%22%3Atrue%7D%2C%22ccpa%22%3A%221---%22%7D&pubit=i\", \"totalBytes\": 1777, \"wastedBytes\": 1777, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/comcluster.cxense.com\/Repo\/rep.gif?ver=2.8.52&typ=pgv&rnd=lurir7m79wwteftl&sid=1138555623353467747&loc=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&new=1&arf=0&ltm=1712615010617&ref=&tzo=-180&wsz=800x600&res=800x600&dpr=1&col=24&bln=en-US&chs=UTF-8&cks=lurirbojfuvfzxfl&ckp=lurir7m7y0ehd2fm&glb=&cp_userState=anon&cst=10qmzzt403xou1zeascrffnfqq\", \"totalBytes\": 468, \"wastedBytes\": 468, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/p.skimresources.com\/px.gif?ch=2&rn=4.273913955931208\", \"totalBytes\": 267, \"wastedBytes\": 267, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/px4.ads.linkedin.com\/collect?v=2&fmt=js&pid=1420146&time=1712615007596&li_adsId=ba493037-993d-4038-9151-e22dc3b9fe27&url=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&cookiesTest=true&liSync=true&e_ipv6=AQIQO3k_4sdQZwAAAY6_zyvPwjKB7r6WTXVT40xMaDQ--AAn6oM2FvK69kpc_W88gVzHriA4eDw\", \"totalBytes\": 265, \"wastedBytes\": 265, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/collector.brandmetrics.com\/c.js?siteid=e212afbd-8285-4839-a80d-4aa911385e1e&toploc=www.businessinsider.com&rnd=595916\", \"totalBytes\": 143, \"wastedBytes\": 143, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/p.skimresources.com\/px.gif?ch=1&rn=4.273913955931208\", \"totalBytes\": 93, \"wastedBytes\": 93, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/www.googletagmanager.com\/a?v=3&t=l&pid=333945375&rv=4430&u=AAAAAAAIAAAAAAAIAAAAEA&h=Ag&gtm=45He4430v845456569za200&ccid=45456569&cid=GTM-MP6F46L&l=L614.S19.Y2159.B0.E455.I1310.EC7.TC66.HTC0~gtm.init.S1.V1.E633~gtm.js.S2.V1.E885.TS5googtag.TI7.TE61.TS5gaawe.TI8.TE4.TS5lcl.TI805.TE0.TS5lcl.TI806.TE0.TS5lcl.TI807.TE0.TS5lcl.TI808.TE0.TS5lcl.TI809.TE0.TS5lcl.TI810.TE0.TS5lcl.TI811.TE0.TS5lcl.TI812.TE0.TS5lcl.TI813.TE0.TS5lcl.TI814.TE0.TS5lcl.TI815.TE0.TS5lcl.TI816.TE0.TS5lcl.TI817.TE0.TS5lcl.TI818.TE0.TS5lcl.TI819.TE0.TS5lcl.TI820.TE0.TS5lcl.TI821.TE0.TS5lcl.TI822.TE0.TS5lcl.TI823.TE0.TS5lcl.TI824.TE0.TS5lcl.TI825.TE0.TS5lcl.TI826.TE0.TS5lcl.TI827.TE0.TS5lcl.TI828.TE0.TS5lcl.TI829.TE0.TS5lcl.TI830.TE0.TS5lcl.TI831.TE0.TS5cl.TI832.TE0.TS5cl.TI833.TE0.TS5cl.TI834.TE6.TS5cl.TI835.TE0.TS5lcl.TI836.TE0.TS5lcl.TI837.TE0.TS5lcl.TI838.TE0.TS5cl.TI839.TE0.TS5lcl.TI840.TE0.TS5cl.TI841.TE0.TS5lcl.TI842.TE0.TS5lcl.TI843.TE4.TS5lcl.TI844.TE0.TS5lcl.TI845.TE0.TS5lcl.TI846.TE0.TS5lcl.TI847.TE0.TS5cl.TI848.TE0.TS5lcl.TI849.TE0.TS5lcl.TI850.TE0.TS5cl.TI851.TE0.TS5lcl.TI852.TE0.TS5lcl.TI853.TE0.TS5lcl.TI854.TE0.TS5cl.TI855.TE0.TS5lcl.TI856.TE0.TS5lcl.TI857.TE0.TS5lcl.TI858.TE0.TS5cl.TI859.TE0.TS5lcl.TI860.TE0.TS5lcl.TI861.TE0.TS5lcl.TI862.TE0.TS5lcl.TI863.TE0.TS5lcl.TI864.TE0.TS5lcl.TI865.TE0.TS5lcl.TI866.TE0~*.S0.V0.E781.TS5gaawe.TI680.TE0~gtm.dom.S4.V3.E548~gtm.load.S1.V1.E749.TS5sdl.TI804.TE0~gtm.scrollDepth.S1.V0.E249~gtm.init_consent.S2.V2.E636\", \"totalBytes\": 59, \"wastedBytes\": 59, \"cacheLifetimeMs\": 0, \"cacheHitProbability\": 0}, {\"url\": \"https:\/\/businessinsider.edge.permutive.app\/3aba5292-ba75-422b-8715-bd21146f7836-web.js\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 900}, \"totalBytes\": 374613, \"wastedBytes\": 334810.36875, \"cacheLifetimeMs\": 900000, \"cacheHitProbability\": 0.10625}, {\"url\": \"https:\/\/sdk.mrf.io\/statics\/marfeel-sdk.js?id=3378\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 1800}, \"totalBytes\": 43058, \"wastedBytes\": 37137.525, \"cacheLifetimeMs\": 1800000, \"cacheHitProbability\": 0.1375}, {\"url\": \"https:\/\/c.amazon-adsystem.com\/aax2\/apstag.js\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 3600}, \"totalBytes\": 75707, \"wastedBytes\": 60565.600000000006, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/cdn.cxense.com\/cx.js\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 3600}, \"totalBytes\": 37841, \"wastedBytes\": 30272.800000000003, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/cdn.brandmetrics.com\/scripts\/bundle\/65568.js?sid=e212afbd-8285-4839-a80d-4aa911385e1e&toploc=www.businessinsider.com\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 3600}, \"totalBytes\": 16841, \"wastedBytes\": 13472.8, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/s.skimresources.com\/js\/35871X943606.skimlinks.js\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 3600}, \"totalBytes\": 14418, \"wastedBytes\": 11534.4, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/sdk.mrf.io\/statics\/127d09cde26569ab4851.js\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 3600}, \"totalBytes\": 13009, \"wastedBytes\": 10407.2, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/ml314.com\/tag.aspx?93\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 3600}, \"totalBytes\": 11104, \"wastedBytes\": 8883.2, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/cdn.hadronid.net\/hadron.js?url=https%3A%2F%2Fwww.businessinsider.com%2Finnovation&ref=&_it=amazon&partner_id=718\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 3600}, \"totalBytes\": 10079, \"wastedBytes\": 8063.200000000001, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/s.yimg.com\/wi\/ytc.js\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 3600}, \"totalBytes\": 6883, \"wastedBytes\": 5506.400000000001, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/cdn.cxense.com\/cx.cce.js\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 3600}, \"totalBytes\": 6735, \"wastedBytes\": 5388, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/sdk.mrf.io\/statics\/compass-multimedia-sdk.js?version=1929\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 3600}, \"totalBytes\": 3169, \"wastedBytes\": 2535.2000000000003, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/cdn.brandmetrics.com\/tag\/2307d3ae2e9240c98867fcda61fc7d4f\/insider.js\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 3600}, \"totalBytes\": 2831, \"wastedBytes\": 2264.8, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/config.aps.amazon-adsystem.com\/configs\/3201\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 3600}, \"totalBytes\": 807, \"wastedBytes\": 645.6, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/cdn.cxense.com\/cx.js\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 3600}, \"totalBytes\": 0, \"wastedBytes\": 0, \"cacheLifetimeMs\": 3600000, \"cacheHitProbability\": 0.2}, {\"url\": \"https:\/\/www.google-analytics.com\/analytics.js\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 7200}, \"totalBytes\": 21298, \"wastedBytes\": 15973.5, \"cacheLifetimeMs\": 7200000, \"cacheHitProbability\": 0.25}, {\"url\": \"https:\/\/snap.licdn.com\/li.lms-analytics\/insight.min.js\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 10765}, \"totalBytes\": 17444, \"wastedBytes\": 12219.279722222223, \"cacheLifetimeMs\": 10765000, \"cacheHitProbability\": 0.29951388888888886}, {\"url\": \"https:\/\/cdn.tinypass.com\/api\/tinypass.min.js\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 14400}, \"totalBytes\": 118872, \"wastedBytes\": 80832.95999999999, \"cacheLifetimeMs\": 14400000, \"cacheHitProbability\": 0.32}, {\"url\": \"https:\/\/a.ad.gt\/api\/v1\/u\/matches\/718?_it=amazon\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 14400}, \"totalBytes\": 4355, \"wastedBytes\": 2961.3999999999996, \"cacheLifetimeMs\": 14400000, \"cacheHitProbability\": 0.32}, {\"url\": \"https:\/\/cdn.sophi.io\/sdks\/paywall\/1\/stable\/main.js\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 86400}, \"totalBytes\": 39826, \"wastedBytes\": 15930.4, \"cacheLifetimeMs\": 86400000, \"cacheHitProbability\": 0.6}, {\"url\": \"https:\/\/static.criteo.net\/js\/ld\/publishertag.prebid.144.js\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 86400}, \"totalBytes\": 31885, \"wastedBytes\": 12754, \"cacheLifetimeMs\": 86400000, \"cacheHitProbability\": 0.6}, {\"url\": \"https:\/\/cmp.osano.com\/169pxRTHL4HFV2CIm\/b13f17b2-f1b9-41b1-a08d-3579e74456d3\/osano-ui.js\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 86400, \"no-transform\": true}, \"totalBytes\": 26194, \"wastedBytes\": 10477.6, \"cacheLifetimeMs\": 86400000, \"cacheHitProbability\": 0.6}, {\"url\": \"https:\/\/tags.crwdcntrl.net\/lt\/c\/16576\/sync.min.js\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 86400}, \"totalBytes\": 12134, \"wastedBytes\": 4853.6, \"cacheLifetimeMs\": 86400000, \"cacheHitProbability\": 0.6}, {\"url\": \"https:\/\/sb.scorecardresearch.com\/internal-cs\/default\/beacon-and.js\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 86400}, \"totalBytes\": 3570, \"wastedBytes\": 1428, \"cacheLifetimeMs\": 86400000, \"cacheHitProbability\": 0.6}, {\"url\": \"https:\/\/cdn.speedcurve.com\/js\/lux.js?id=38383524\", \"debugData\": {\"type\": \"debugdata\", \"max-age\": 604800}, \"totalBytes\": 8741, \"wastedBytes\": 874.0999999999998, \"cacheLifetimeMs\": 604800000, \"cacheHitProbability\": 0.9}, {\"url\": \"https:\/\/i.insider.com\/64f0ab2757bff70019477448?width=1000&format=jpeg&auto=webp\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 2592000}, \"totalBytes\": 69015, \"wastedBytes\": 6458.107541899438, \"cacheLifetimeMs\": 2592000000, \"cacheHitProbability\": 0.9064245810055866}, {\"url\": \"https:\/\/i.insider.com\/64f0ab305114270019ae3179?width=1000&format=jpeg&auto=webp\", \"debugData\": {\"type\": \"debugdata\", \"public\": true, \"max-age\": 2592000}, \"totalBytes\": 52274, \"wastedBytes\": 4891.561452513964, \"cacheLifetimeMs\": 2592000000, \"cacheHitProbability\": 0.9064245810055866}]"

Serve images that are appropriately-sized to save cellular data and improve load time. Learn how to size images.

["div.top-vertical-trio-item > a.three-column-tout-image > div.aspect-ratio > img"]